Heriot-Watt University is a forward-looking, research-focused university, with world-leading expertise in science, engineering, business management, languages and design. Our mission is the creation and exchange of knowledge for the benefit of society. Since its foundation in 1821, the University has taken pride in supporting academically excellent research which delivers significant impact to industry and beyond. We have a strong track record of engagement with the private sector, other universities, professional institutions, and the general public.
We are seeking a new Global Director of Marketing, who will lead the strategic development and planning of our marketing relationships, partnerships and positioning globally, with the aim of maximising the University’s academic portfolio and identifying new opportunities for income and growth.
A key member of the University Executive, you will lead and support the creation and delivery of highly market-focused marketing and student recruitment functions across the whole group, achieving a step change in delivery of the targets and income. In addition to identification and support of new business research and educational opportunities, you will make a strategic contribution throughout the development of the University’s Strategic Plan 2018 – 2023, to deliver integrated supporting strategies for student marketing and recruitment across the globe.
You will have significant leadership experience, at a senior level in a global organisation, with a proven track record of effective strategic planning and the development of innovative marketing activities which can be harnessed to drive the delivery of our student recruitment strategies and targets. Candidates may come from any sector but will demonstrate an understanding of the complex dynamics of international education and will have the ambition to match our aspiration to be a pioneering international University.
This is an exciting new position for the Times and Sunday Times ‘International University of the Year’, at a time when Heriot-Watt University is championing and driving forward our key priorities of quality and global distinctiveness in teaching, research and key areas of innovation.
How to Apply:
Enquiries or applications can be made, in confidence, to Mary Comer on +44 7408 850 797 or email email@example.com. Applications for this position close on Friday 6 April 2018.Download the Global Director of Marketing information pack here